During the month of January, Frito Lay will donate part of the sales from their twenty count mixed variety pack at Price Chopper supermarkets to benefit ADL ‘s  A WORLD OF DIFFERENCE® Institute programming to combat bullying in the capital district. This partnership is in conjunction with the Be An Ally media campaign which ADL is a partner in with CBS 6, Price Chopper and Neil and Jane Golub.

To learn more about the Be An Ally project, click here